Email Interview #13: K C Tan

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K C Tan

* Start of Interview *

1. Please introduce your name, who you are, which country are you staying in and your area of IM expertise

I am KC from Singapore and is now running running an Internet Business Consultancy Firm to help individuals and companies to improve their online conversions.

My strength is in Search Engine Optimization and Landing Page Optimization. I am a certified Google Analytics Professional as well.

2. Share with us your first success in Internet Marketing and how did you do that

I stumbled upon my first success when I was trying to sell a brand new site without any traffic.

I build up the site using RSS feeds and integrate some monetization channels such as Google Adsense, Amazon and AzoogleAds and find that people are buying this type of web sites.

I later mass produce this type of sites and able to generate ROI as high as 2000% just by selling these websites without any traffic. I also wrote a book, ‘The Essential Guide For Forum Entrepreneurs‘ back in 2007 teaching people how I did this.

3. Share with us one obstacle which you have overcome and you have learnt a lot from it

The major obstacle that I have faced is the limit of the passive income that I was earning from a website a few years ago. I was earning about US$100 from a website derived from the Google Adsense and it just seems impossible for me to go beyond that earnings.

I wouldn’t dare to make any changes as I fear that the change will sabotage my existing passive income. This is a very wrong way of thinking and I finally got myself to do some changes after I read about other people’s success stories in the Adsense blog. I end up having an increased of 50% in income by enlarging the Adsense text ads box. Minor change, great results.

I learn something very important from this lesson here: We must keep testing.

4. Share with us one mindset tip you would like to share with others, especially those who find IM hard

I have been talking to many people who are new to Internet Marketing and many want to earn money without putting in any capital. This is possible but it takes a great deal of time and learning experiences. One mindset shift is that you need to put in some investment if you want to be successful faster.

For me, I have never learnt so much in such a short time if I did not spend thousands of dollars exploring (and failing) new online opportunities and attending seminars. If you are able to anchor that pain of failing, you will not repeat the same mistake again. However, if you do not put money into any thing in the first place, you will hardly feel any pain, hence, little learning experiences.

5. Share with us about the uniqueness of one of your products.

I am one of the first few Internet Marketers back in 2007 to dominate the niche, Forum Entrepreneurship. I teach people to package and sell products / services in the forums and earn a profit from there. The book is titled, ‘The Essential Guide For Forum Entrepreneurs’. The principals written in this book is still valid while you are reading this interview.

6. One project you are working on right now and you would like my readers to know

I am currently working on an online course program that will teach people to create profitable website based on what I am teaching now in my course (offline). This project will be launched near the end of year and students will be able to learn at their own pace from website creation (using powerful CMS like Joomla) to monetization of the Internet Business.

7. One last tip you want to share with my readers

I would like to share with everyone who is reading this interview that many Internet Marketers give up easily because they treat their Internet Business like a website or web page. In order to break through our current earning level or generate a buzz, we need to think of it as a business.

For example, if we think of just a website partnership, most probably what we do is send some requests for link / banner exchange. But if we think in terms of business collaboration, we will discuss how can we cross promote each other’s businesses instead of just doing link exchanges.

Going out and meet with other Business Owners often reap you unexpected rewards for your business growth.

I hope you consider the above tip and use it now =)

Name: KC TAN
Company Website:
Personal Blog:

* End of Interview *


One Response to “Email Interview #13: K C Tan”

  1. John conrad says

    I found your blog by chance . but i have to say that it’s great blog very useful information and very interesting subjects just greetings and good luck
    i’m not going i will be always checking for updates.I’m very interested in CMS and all its related subjects.

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