Email Interview #24: Andrew Wee

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Some bio:
Full name: Andrew Wee
Bio: Andrew blogs about blogging, affiliate marketing and social traffic generation at WhoIsAndrewWee.com . He is also co-founder of internet marketing resource site, InternetMarketingCookbook.com

* Start of Interview *

1. Please introduce your name, who you are, which country are you staying in and your area of IM expertise

Andrew Wee.
I live in Singapore.

Although some may think of me as a blogger, I am also involved in creating product, helped launched products and provide consulting to internet marketers, merchants and affiliate networks.

In addition, I speak regularly at industry events, including the Affiliate Summit, the largest tradeshow/seminar for affiliate marketers, and the Facebook Developer’s Garage seminar series.

I’m also a member of the Yahoo! MyBlogLog advisory board.

2. Share with us your first success in Internet Marketing and how did you do that

Back in 2006, I had a conversation with a fellow internet marketer about doing a case study focused on earning US$1,000 within 24 hours.

I created a product over 2 days, covering the basics of affiliate marketing. I priced it at $9.97 and placed it online.

I actually didn’t make $1,000 in 24 hours…

I hit that in 12 hours. At the end of the 24 hour period, I racked up $1,500 in sales. Almost all of it was pure profit.

Things have been going swimmingly ever since.

3. Share with us one obstacle which you have overcome and you have learnt alot from it

Being able to focus. With numerous opportunities available online, it’s easy to get sidetracked.

Here’s one dirty secret the “gurus” would have you believe.
Although it sounds fun to have 100 websites making $1 per day, the reality is the effort of maintaining that many websites, or avoid getting them blacklisted/spamboxed/delisted is pretty high.

So you’re much better off focusing on one, or a maximum of 2, major projects at one time.

Once you’ve stabilized that successful site, you can move on to your next project, or if you choose too, you can funnel off cashflow from your first site to fund your second site and take it easy.
That’s the way to create a passive stream of income.

4. Share with us one mindset tip you would like to share with others, especially those who find IM hard

Internet marketing is hard only because most people are not willing to put in the time and effort to master their core business.
You’re familiar with the 80:20 Pareto principle.

Online, I think the 90:10 rule holds true.
10% of the marketers make 90% of the income.
You want to be in the 10%.

Too many marketers shortchange themselves by meeting the bare minimum – eg: meeting the bare requirement to fill up an ebook, putting in the bare minimum of time to get a project off the ground.
Bare minimum thinking will lead to bare minimum results.

Forget about reading blogs and forums, and spend more time on your business.

Do a time audit if you need to. If you find you’re spending 90% of your time reading ebooks, forums, blogs, or other non-productive activities, take it as a wakeup call to get back to basics.

A focus on taking action can only yield results.

5. Share with us one product/ service of yours which you feel is very unique

I get many emails from blog readers about
a) setting up their internet business
b) growing their internet business from a few hundred dollars a month to something that they can actually live on

Because I can’t spend too much time answering every email (I follow my own advice and am focused on managing my business), I roped in a partner, Danielle Nagami from MsDanielle.com to help me develop an internet marketing resource site.

Danielle’s a search engine optimization (SEO) and linkbuilding specialist, who’s worked with some of the biggest merchants to achieve page 1 and 2 rankings for some of the most competitive keywords in finance.

The result is our “baby” – InternetMarketingCookbook.com which was launched on August 1st.

The site is unique because we’ve shared the techniques that we’ve used to build our businesses and it’s based on our own testing and optimization process.

6. One project you are working on right now and you would like my readers to know

Besides the InternetMarketingCookbook, another site I’m in the process of developing is an affiliate marketing resource site. The launch date has not been confirmed yet, but it should be available sometime in late September.

7. One last tip you want to share with my readers

The one tip which will guarantee you success is the one that most people don’t want to hear: hard work.

If you’re focused on your goal (you have them written out, don’t you?) and are putting in consistent effort geared towards achieving it, there’s no reason why you should not be successful in your online efforts.

Readers can follow up with my projects at WhoIsAndrewWee.com and follow me at https://twitter.com/andrewwee

To get on Andrew’s private maling list and access exclusive content, check out https://whoisandrewwee.com/membersonly/

* End of Interview *